Why the Nintendo Wii’s price is not excessive

Zelda: Twilight Princess As you’ve undoubtedly heard fifty times over by now, it was revealed several hours ago that the Wii will launch for £180 in the UK, with games being pretty much the same price as the GameCube’s. Although the reaction has been largely positive, there have been a few criticising the price.

Before those who have issues with the price get into a frenzy and forever proclaim your disdain for the Wii, I just want you to take a step back and bear the following three points in mind:

  • The Wii is a next-generation console whether you want to admit it or not; to expect it to be a budget purchase or something simply because it isn’t the most graphically capable of the trio is absolute madness and is exactly the kind of mentality the Wii is trying to break
  • For £180 you are getting a complete games machine that is, contrary to popular belief, more powerful than the GameCube and a lot more power/noise friendly; lots of storage; the extras I mentioned yesterday (including Wii Sports); a Wiimote and Nunchuck; a wireless adapter/transmitter; and whatever other stuff I’ve missed — all that is easily worth £180!
  • The UK (and possibly the rest of Europe) always pays more for worldwide hardware goods due to the general state of the country’s economy, taxes, or whatever; look at pretty much any hardware and you’ll notice the UK pays markedly more; this is not something unique to the Wii or video games in general

Feel free to point out any exceptions to my three points, but the fact remains that the Wii is not overpriced as some are alluding to on forums, chat rooms, blogs, etc. Not in my book, anyway. And just to put this into perspective for the US readers, the £180 we’re paying translates back to $335.

But hey, if you’d rather wait until March and drop £425 on a PlayStation 3 then go ahead.


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