Super Mario Bros parody ad, plus upcoming downtime

Super Mario Bros McDonalds Advert There’s a rather clever commercial running on US TV right now, advertising those terrible McDonalds Nintendo toys I wrote about last week. Although the toys are indeed not a good thing, the self-depreciating ad is surprisingly inspired. It’s inspired not only because it’s obviously a transformation of the first level of Super Mario Bros into a shirt real-life acted video, but also because it’s seemingly parodying a popular internet video that hit the rounds a few months ago, showing a college play with an extremely similar style. Watch both and you’ll immediately see the similarities.

I’m always a fan of good video game related advertisement on TV, so it’s good to see another notch added to the belt of success in said arena, even if Kotaku is typically as needlessly critical as always. But hey, when you have a fan base that loves the whole faux asshole routine, what do you expect? They know they love the ad really.

As for the downtime mentioned in the headline, at some point during the next few days I’m going to redevelop the design of the blog slightly. I had a lot of traffic and new readers during August (18,226 of you, actually — thanks so much for the support!), and I noticed from my statistics that a lot of people aren’t finding my older posts and such too easily. So, I’m going to bring back the sidebar and rework the design somewhat so it continues to fit onto 800×600, used by a whopping 4% of you. It might be a day or two of downtime depending on how many issues I run into. I know it being down isn’t going to wreck your day or anything, but I just thought I’d throw out a note about it.

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What do you mean, it won’t wreck my day? I will be bereft!

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wow lots of new readers.

A personal request of mine would be to redesign the website for us wide screen users, put all the content in a thin wide strip! Screw common application! :D

On a more serious note, I’m glad your blog is becoming popular. It must feel nice.

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Hee, yes Destos, it’s good to know that a decent number of people are reading my stuff. It certainly helps to keep the motivation up to post, anyway!

As for the width, having thought about it for a bit I might compromise and tailor it more towards 1024×768 users (since there’s so many of them), but make sure the actual content block remains visible on 800×600. So in other words most people will just get a wider design, while the 800×600ers’ll have to scroll right a little for the menu.

I think it’s about time those still on that resolution got a bit of a nudge anyway. :)) I’m never going to please everyone no matter what i do.

PS: Huz, I’ll make sure the RSS feed stays up so you can continue rereading the last dozen or so posts as much as you like. ;D

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They totally just ripped off Channel Four and their excellent little DS ads.

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I tried to html a link then but it didn’t seem to work. ANYWAY:

http://youtube.com/watch?v=BRKWmy2-KrU

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First of all, it’s not parodying an Internet video. It’s copying it, or at best, it’s inspired by its predecessor. A parody would require some form of reference to the original work, which it does not have.

Secondly, you state that it’s self depreciating. I don’t understand how it’s self-depreciating. Could you please explain?

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The ad has been purposefully made quite shoddy. That is, the blue man are clearly visible, stuff is moved quite badly, and the whole ad has clearly been designed to look like a fairly amateur production. Kind of like the college thing, except the college ad really _was_ an amateur production. :)

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